Most Recent Articles
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Blog / News & Opinion
You Call Yourself a Leader?
By 800-CEO-READ
We've all seen them, the boss or CEO that lead a company to great heights, then got busted for some ugly personal flaw. This can be a big letdown if you're on the inside, and from the outside, it makes you question the rest of the company's integrity, products, service, and all sorts of things unrelated to the incident. Hopefully, no one reading this has been that person.
Categories: news-opinion
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Blog / News & Opinion
Rock and Roll and Business
By 800-CEO-READ
Last week, I was excited to see a copy of David Meerman Scott's and Brian Halligan's Marketing Lessons From the Grateful Dead: What Every Business Can Learn From The Most Iconic Band In History. I've never been a fan of the band, but have always marveled at the culture surrounding them - truly a unique following, turning each concert into an event beyond just music. In fact, I've attended the parking lot of their concert, but not the actual concert.
Categories: news-opinion
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Blog / News & Opinion
Could You Be The CEO?
By 800-CEO-READ
A few people mentioned the book Preparing CEOs For Success: What I Wish I Knew to me, and admittedly, I haven't gotten around to it until now, months after its May pub date. What I didn't realize I was missing, was more than just some expert's opinion about the challenges and successes of being CEO. This book is a formal guide for understanding what it takes to be CEO of a company, from personality, to practice, to leadership, to how you are perceived by others.
Categories: news-opinion
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Blog / News & Opinion
Design Is How It Works
By 800-CEO-READ
Jay Greene's Design Is How It Works: How the Smartest Companies Turn Products Into Icons was published this week by Portfolio. It's an interesting overview of companies that have integrated a design philosophy into their business model, releasing products that don't just look nice, but function and satisfy customer interests on many levels. Obvious choices like Apple and Nike are covered, but the more interesting ones were the less obvious choices like Ace Hotels (turntables in their rooms!
Categories: news-opinion
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Blog / News & Opinion
Invaluable
By 800-CEO-READ
Feeling under utilized and appreciated? We've got a few boxes of a book that can help you manage your time and prove to your teammates that you have skills that can make their lives easier. It's a great story called Invaluable: The Secret to Becoming Irreplaceable, and we're selling these remaining copies at a huge discount.
Categories: news-opinion
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Blog / News & Opinion
The Keen Thinker (Vol. 7)
By Sally Haldorson
Our new mid-summer edition of The Keen Thinker is now available. Want to enter your book(s) into our Annual Business Book Awards contest? Want to win a copy of marketing guru, John Moore's, business book in screenplay form?
Categories: news-opinion
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Blog / News & Opinion
The Big Brain Business Book Club
By 800-CEO-READ
We're nearing the first anniversary of our Big Brain Business Book Club. For the past four quarters, we've sent out the best picks from the newest books. There have been books from a well-known Fortune 500 CEO, a man you know by name, an urban studies theorist who focuses on creativity in cities, a jack of all trades who speaks to innovation, and a few more.
Categories: news-opinion
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Blog / News & Opinion
Being Strategic on Public Television
By 800-CEO-READ
We loved Erika Andersen's book Being Strategic: Plan for Success; Out-think Your Competitors; Stay Ahead of Change when it was released last year and are now excited to learn that she'll be extending the ideas in the book to a Public Television Special that begins airing in August, 2010. The topic is for everyone, whether you're trying to find a new job, juggling the monthly budget, trying to reinvigorate your 401(k) or dealing with a series of crises at work, strategy is crucial. Andersen has advised companies such as GE, Pepsico, MTVN, and now it's your turn.
Categories: news-opinion
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Blog / News & Opinion
Friday Links - The Flood Edition
By 800-CEO-READ
➻ Inc. has posted your business horoscope for August. I am apparently "going to experience a jolt in the coming week when a valued worker takes a sudden leave.
Categories: news-opinion
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Blog / News & Opinion
Win some free Tough Love
By Sally Haldorson
We've got a SPECIAL OFFER this week on inBubbleWrap! Free TOUGH LOVE! John Moore is a man who knows his stuff.
Categories: news-opinion
