Most Recent Articles in The Company
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Blog / News & Opinion
Beard Or Book
By 800-CEO-READ
Facial hair is a popular accessory at 800ceoread. We have folks who sport both beards and mustaches in the office. It was recently suggested that I should join the crowd; do what all the cool kids are doing.
Categories: news-opinion, the-company
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Blog / News & Opinion
"The Modern Era's Second Worst Promulgator of Intelligence Reduction"
By 800-CEO-READ
The following is my letter to the editors of Fast Company Magazine on Elizabeth Spiers recent column in their publication. You can read Spiers column here. Kate wrote about it earlier in the week, and I couldn't let it pass either.
Categories: news-opinion, publishing-industry, the-company
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Blog / News & Opinion
Another way for Your Voice To Be Heard
By 800-CEO-READ
The presidential election is taking center stage right, so we thought to remind you have another election going on right now. We are looking for you to help us choose the best business books of all time. My last report on our Reader's Poll at the vote count at 500.
Categories: news-opinion, the-company
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Blog / News & Opinion
Update from Tools of Change Conference
By 800-CEO-READ
Yesterday Kate and I got to hear Douglas Rushkoff, author of Get Back in the Box, talk about how content context contact is king. He explained that what people are really looking for online is social currency, the opportunities to interact with and respond to other people. The predominant marketing model has been to get people to interact with products, to take them away from other people so that, as Doug said in an example, they buy their oatmeal from Quaker, and not from Joe at the local farmer's market.
Categories: news-opinion, the-company
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Blog / News & Opinion
Good morning from TOC
By 800-CEO-READ
Kate and I are at the kick-off of the O'Reilly Tools of Change Conference in NYC. People from all over the world are here for this year's conference; the MC just told us that attendance tripled over last year's inaugural conference in San Jose (Todd and Dylan were there). Today there are two articles in major newspapers about the future of publishing: New York Times: HarperCollins Will Post Free Books on the Web Wall Street Journal: Publisher Tests Selling by the Chapter We'll try to update more over the next few days.
Categories: news-opinion, publishing-industry, the-company
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Blog / News & Opinion
500 votes and counting...
By 800-CEO-READ
If you haven't voted for your favorite books yet, jump over to our Reader's Poll and click a few buttons.
Categories: news-opinion, the-company
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Blog / News & Opinion
Special Offers on Seth Godin Books
By 800-CEO-READ
For those you have been following the tour and to our loyal readers, here are a few offers: We are offering Meatball Sundae for 40% off. This will run through the weekend and close on Tuesday. If you buy 10 copies, we'll send along a Seth Godin Marketing Guru Action Figure.
Categories: news-opinion, the-company
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Blog / Jack Covert Selects
In The Books: Most Notable Business Books 2007
By 800-CEO-READ
It's here! Yesterday a pallet of boxes arrived at our office. We get pallets nearly every day, but this one was special: it contained copies of our first ever 800-CEO-READ review of the year in business books.
Categories: jack-covert-selects, the-company
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Blog / News & Opinion
Post Pow-wow Thoughts
By 800-CEO-READ
I promised I'd write more about the pow-wow. With the assistance of the words from some of the pow-wow-ees, here goes. This year was our second annual Author Pow-wow.
Categories: news-opinion, the-company
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Blog / News & Opinion
A Milwaukee Company
By 800-CEO-READ
It has been a little quiet on the blog this week because most of our crew is in the Windy City to meet with business book authors and publishers. I was there yesterday and it was a blast - I'm sure we'll have more to tell you over the next few weeks. I'll take this opportunity to mention something our sister company, Schwartz Bookshops, is participating in this winter.
Categories: news-opinion, the-company
