Most Recent Articles
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Blog / News & Opinion
unGeeked Elite: A Social Media Event
By 800-CEO-READ
Milwaukee will soon be hosting the first nationwide unGeeked Elite event. The conference is being organized by Cd Vann, owner of SohoBiztube. com, who defines unGeeking as "the widespread adoption of trends, strategies, and tools that allow us to enhance and embrace internal and external marketing campaigns, enhance customer service, strategize effective sales efforts, and develop better PR campaigns.
Categories: news-opinion
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Blog / News & Opinion
Business Narratives Take Home Two Pultizer Prizes
By 800-CEO-READ
Business narratives took home the Pulitzer Prize in two separate categories this year—Biograghy and History. Liaquat Ahamed's Lords of Finance: The Bankers Who Broke the World won top honors in History, and has been widely praised elsewhere, including winning the Financial Times and Goldman Sachs Business Book of the Year Award and being the sole book in the business category to have been chosen in The New York Times Book Review 10 Best Nonfiction Books of 2009. (Fordlandia: The Rise and Fall of Henry Ford’s Forgotten Jungle City by Greg Grandin was a runner-up in the category.
Categories: news-opinion
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Blog / News & Opinion
The Referral Engine
By 800-CEO-READ
John Jantsch, author of Duct Tape Marketing and the blog of the same name, has a new book coming out shortly on Portfolio. Titled, The Referral Engine: Teaching Your Business to Market Itself, the book shows small businesses how to harness the power of customer referrals; how to do work that inspires them, how to ask for them, and how to create a whole community of marketers excited about telling others about your company. In advance of the book's release, I asked John a few questions inspired by reading it.
Categories: news-opinion
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Blog / News & Opinion
Happiness
By Porchlight
"Whether happiness may come or not, one should try and prepare one's self to do without it.
Categories: news-opinion
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Blog / Jack Covert Selects
Jack Covert Selects - Appetite for America
By 800-CEO-READ
Appetite for America: How Visionary Businessman Fred Harvey Built a Railroad Hospitality Empire that Civilized the Wild West by Stephen Fried, Bantam, 518 pages, $27. 00, Hardcover, March 2010, ISBN 9780553804379 I’m a huge believer that history books make for some of the best business books. History books teach and inform through the re-creation of a lost time.
Categories: jack-covert-selects
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Blog / Jack Covert Selects
Jack Covert Selects - The Big Short
By 800-CEO-READ
The Big Short: Inside the Doomsday Machine by Michael Lewis, W. W. Norton, 320 pages, $27.
Categories: jack-covert-selects
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Blog / Jack Covert Selects
Jack Covert Selects - Exceptional Service, Exceptional Profit
By 800-CEO-READ
Exceptional Service, Exceptional Profit: The Secrets of Building a Five-Star Customer Service Organization by Leonardo Inghilleri and Micah Solomon, AMACOM, 170 pages, $21. 95, Hardcover, April 2010, ISBN 9780814415382 Customer service. Everyone expects it to be good, yet we don’t say much when it is.
Categories: jack-covert-selects
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Blog / News & Opinion
ChangeThis: Issue 69
By 800-CEO-READ
We've just posted a new issue of ChangeThis manifestos for you to dig around in. You can start digging with the links and excerpts below. ◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊ What the Creative World Needs Now Is Organization by Scott Belsky "Although we, as creative minds, would rather not think about it, the sad truth is that most of our ideas will never see the light of day.
Categories: news-opinion
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Blog / ChangeThis
Enterprise
By Tom Peters
"Enterprise* (*at its best):An emotional, vital, innovative, joyful, creative, entrepreneurial endeavor that maximizes individuals' growth and elicits maximum concerted human potential in the wholehearted service of others.On the one hand, this definition is pretty high-stepping. Idealistic beyond the realm of common sense. But examine it ... one word at a time."
Categories: changethis
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Blog / ChangeThis
The Death and Life of Corporate Responsibility
By Jeffrey Hollender, Bill Breen
"Corporate responsibility—the notion that companies should include the public interest in all their decision-making—has never been so popular. Nor has it so often proved so phony. [...] Despite the surging interest in conscientious capitalism, there remains a yawning chasm between what companies say they value and what they actually do. Or don't do."
Categories: changethis
