Most Recent Articles
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Blog / ChangeThis
The Thought Leader Manifesto: Strategies for Building & Leveraging Your Influence
By Denise Brosseau
"Whether you're an executive, entrepreneur, or a non-profit leader, your success is often dependent upon your ability to engage and enroll influencers to get on board with your ideas. When you create connections with recognized and well-respected influencers, you move from a "one-to-many" to a "many-to-many" model, empowering others to carry your ideas forward to their communities. What follows are 12 strategies to secure the support of influencers and empower them to amplify your message."
Categories: changethis
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Blog / ChangeThis
The Calorie Myth Manifesto: How We Can Eat More And Exercise Less—Smarter
By Jonathan Bailor
"Over the past few decades, we've been trying harder and harder to be healthy and fit. The result: We got heavy and sick. What's going on here? When did healthy and fit start making us heavy and sick? And why is everyone calling us lazy gluttons? If an architect builds us a house and it crumbles, is that our fault? No. But we better find a good contractor who knows how to build something solid and safe. Similarly, if a doctor prescribes us a medication and it makes us worse, it is up to us to stop taking it and to find a new doctor. We have to apply the same logic to health and fitness. We've received so much contradictory, damaging advice over the years, often resulting in frustration and extra pounds. It's high time for us to make a better choice. But what other option do we have than the decades-old, calorie-counting approach?"
Categories: changethis
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Blog / ChangeThis
Four Forces for Economic Dominance to Unleash the Second American Century
By Joel Kurtzman
"I've been watching the American economy for decades, and for the last few years I've put it under a magnifying glass. My conclusions are strongly positive: the United States is about to enter a period of prolonged economic growth, filled with opportunity. It's not the emerging market countries that will power the world into the next economic era. It's the United States. There are four forces that explain my optimism: America's astounding levels of creativity The renewal of manufacturing Vast reserves of energy Massive amounts of investible capital. Add to these four forces two additional facts. American consumers—the world's engine of growth for more than 50 years—have less debt, as a share of income, than at any time in the last 35 years, thanks to the cleansing effects of the recession (see chart below). And, Americans are savings are at record levels. To paraphrase George Costanza's declaration to Jerry Seinfeld, 'America's back, baby!'"
Categories: changethis
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Blog / ChangeThis
A Brand-Builder's Guide to the Universe: 17 Ways to Build a Great Brand Today
By Denise Lee Yohn
"Companies with great brands conceive of their brands as complete strategic platforms. They identify the key values and attributes that define their brands and then use them to fuel, align, and guide everything they do. Operationalizing their brands in this way produces results because companies aren't simply expressing or marketing their brands—they're using them to ignite their organizations and create real business value. This manifesto highlights seventeen developments that are influencing brand-building today and what great brands are doing about them."
Categories: changethis
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Blog / Jack Covert Selects
Jack Covert Selects - Scaling Up Excellence
By 800-CEO-READ
Scaling Up Excellence: Getting to More Without Settling for Less by Robert I. Sutton and Huggy Rao, Crown Business, 346 pages, $26. 00, Hardcover, February 2014, ISBN 9780385347020 Sometimes a book lands on my desk like a meteorite falling from the sky, as though it is announcing its presence with fire and debris.
Categories: jack-covert-selects
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Blog / Jack Covert Selects
Jack Covert Selects - Moment of Clarity
By 800-CEO-READ
The Moment of Clarity: Using the Human Sciences to Solve Your Toughest Business Problems by Christian Madsbjerg and Mikkel B. Rasmussen, Harvard Business Review Press, 214 pages, $28. 00, Hardcover, February 2014, ISBN 9781422191903 Consider a time you were buying a gift for someone, and had to decide between two items.
Categories: jack-covert-selects
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Blog / Jack Covert Selects
Jack Covert Selects - Mindwise
By 800-CEO-READ
Mindwise: How We Understand What Others Think, Believe, Feel, and Want by Nicholas Epley, Alfred A. Knopf, 242 pages, $26. 95, Hardcover, February 2014, ISBN 9780307595911 For most of us, social creatures that we are, our lives are nonstop sequences of human interactions.
Categories: jack-covert-selects
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Blog / Jack Covert Selects
Jack Covert Selects - Smart People Should Build Things
By 800-CEO-READ
Smart People Should Build Things: How to Restore Our Culture of Achievement, Build a Path for Entrepreneurs, and Create New Jobs in America by Andrew Yang, HarperBusiness, 272 pages, $26. 99, Hardcover, February 2014, ISBN 9780062292049 Andrew Yang has a very simple, yet profound idea for the American economy: smart people should build things. By “smart people,” Yang is referring to the academically gifted—the top students from the top universities in America.
Categories: jack-covert-selects
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Blog / News & Opinion
A New KnowledgeBlocks Giveaway! On the Edge by Alison Levine
By Sally Haldorson
On the Edge: The Art of High-Impact Leadership by Alison Levine, Business Plus, 272 pages, $27. 00, Hardcover, January 2014, ISBN 9781455544875 We chose Alison Levine's On the Edge as one of our Jack Covert Selects reviews for January 2014. Here's why: On the Edge is an engaging page-turner that uses Levine’s experiences as a mountaineer (as well as Wall Street veteran and professor) to explore, and advise on, the challenges we each face as we strive to become better leaders.
Categories: news-opinion
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Blog / New Releases
Books To Watch: February 2014
By Porchlight
Eventually it'll be time to crack a book or fire up that ereader. You'll be wise to consider these four promising titles for February.
Categories: new-releases
