Uncategorized Posts
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Blog / News & Opinion
The Future of Working for Good.
By 800-CEO-READ
As the economy shifts, and large corporations seek new avenues to retain financial standing and brand recognition, a new type of company is emerging. Author Rosabeth Moss Kanter calls these "vanguard companies," and like IBM, Proctor and Gamble, and others, they not only focus on the business at hand, but also apply their resources in big ways to areas that might be unexpected. In her book, Supercorp, Kanter gives in-depth accounts of some of these situations.
Categories: news-opinion
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Blog / News & Opinion
Social Media in Books
By 800-CEO-READ
Social Media has been a big topic for awhile, and seems to increase daily, as businesses scramble to figure out how to put this stuff to use. There's a lot of debate over best practices, and even if it should be used at all, but the overwhelming consensus is: use it. The problem is, "using it" isn't enough.
Categories: news-opinion
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Blog / Jack Covert Selects
Jack Covert Selects - The Management Myth
By 800-CEO-READ
The Management Myth: Why the "Experts" Keep Getting It Wrong by Matthew Stewart, W. W. Norton & Company, 352 Pages, $27.
Categories: jack-covert-selects
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Blog / Jack Covert Selects
A Sneak Peak of Exploiting Chaos
By 800-CEO-READ
We told you about Jeremy Gutsche's upcoming Exploiting Chaos late last month (here) when the advance copy first came across Jack's desk. The book itself won't be available in bookstores until September, but you can see what attracted Jack to the book over at exploitingchaos. com, where they're offering a free preview.
Categories: jack-covert-selects
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Blog / News & Opinion
What Arrived In My Mailbox Today
By 800-CEO-READ
I just received The Essential Bennis in the mail and the book is incredible. The collection displays the breadth and depth of Warren Bennis' work. Just to give you a flavor here is one of the closing paragraphs from an essay titled "Winning and Losing," where Bennis explains why business as sport is a poor metaphor.
Categories: news-opinion
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Blog / Jack Covert Selects
Jack Covert Selects - The Anatomy of Buzz Revisited
By 800-CEO-READ
The Anatomy of Buzz Revisited: Real-Life Lessons in Word-of-Mouth Marketing by Emanuel Rosen, Broadway Business, 384 pages, $15. 95, Paperback, February 2009, ISBN 9780385526326 One of the first books I recommended when I started writing Jack Covert Selects reviews in 2000 was Emanuel Rosen's The Anatomy of Buzz. Ahead of his time, Rosen wrote the first book on word of mouth marketing, using the word “buzz” to describe people talking about the products and services they love.
Categories: jack-covert-selects
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Blog / Jack Covert Selects
Jack Covert Selects - The Score Takes Care of Itself
By 800-CEO-READ
The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh with Steve Jamison and Craig Walsh, Portfolio, 288 pages, $25. 95, Hardcover, August 2009, ISBN 9781591842668 After the San Francisco 49ers went 2-14 in 1978, the owner went down the road to Stanford and hired Bill Walsh as GM and coach. During his tenure with San Francisco, the team went from the worst to first faster than any team in history.
Categories: jack-covert-selects
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Blog / News & Opinion
Why do you read business books?
By 800-CEO-READ
"Some people read business books looking for confirmation. I read them in search of disquiet. Confirmation is cheap, easy and ineffective.
Categories: news-opinion
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Blog / News & Opinion
Working for Yourself
By 800-CEO-READ
Whether you freelance, work your hobby at night, are an artist, or found yourself out of a job and are thinking hard about taking your career in your own direction, your excitement might be outweighed by trepidation. As the economy continues to rumble, many people have found themselves struggling in one of the above scenarios, and are looking for answers. For those who have tried working for themselves as designers, writers, consultants, and other independents, it can be difficult to manage both the work itself, and the work to make the work happen.
Categories: news-opinion
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Blog / Jack Covert Selects
Jack Covert Selects - The Four Conversations
By 800-CEO-READ
The Four Conversations: Daily Communication That Gets Results by Jeffrey Ford and Laurie Ford, Berrett-Koehler, 238 Pages, $19. 95, Paperback, August 2009, ISBN 9781576759202 Communication is the foundation of relationships, whether personal or professional, and rarely are we trained in how to improve those skills. Instead, experience tends to be our guide.
Categories: jack-covert-selects