Most Recent Articles in Publishing Industry
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Blog / News & Opinion
Recipe For a Successful Business Book
By 800-CEO-READ
David Galanis at the Peeble Creek Partners Blog shares the secret to creating a successful business book: Start with multiple authors – including an academic from a prestigious business school and a seasoned business consultant plus a business journalist from a major newspaper or magazine (someone has to actually write the book). Using free graduate student talent from the B-school, develop a database of the performance of thousands of companies over the past decade – more if you want to sound really authoritative. Be sure to select a few unique performance metrics to differentiate your results from all the other formulaic books.
Categories: news-opinion, publishing-industry
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Blog / News & Opinion
A View Inside Publishing
By 800-CEO-READ
The Barnes & Noble Review published an essay this morning by Daniel Menaker, the former editor-in-chief of Random House. The piece disassembles publishing into its sub-optimized pieces: Editors competing with editors. The chasm between creative and commercial, both in acquisition and execution.
Categories: news-opinion, publishing-industry
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Blog / News & Opinion
Financial Times and Goldman Sachs Business Book of the Year - The Longlist
By 800-CEO-READ
The longlist for the 2009 Financial Times and Goldman Sachs Business Book of the Year Award has been announced. The press release states that "The award is designed to highlight the book that provides the most compelling and enjoyable insight into modern business issues, including management, finance, and economics. " The books on the longlist are: Animal Spirits: How Human Psychology Drives the Economy, and Why It Matters for Global Capitalism by George A Akerlof, Robert J Shiller Clever: Leading Your Smartest, Most Creative People by Rob Goffee, Gareth Jones Free: The Future of a Radical Price by Chris Anderson Good Value: Reflections on Money, Morality and an Uncertain World by Stephen Green House of Cards: A Tale of Hubris and Wretched Excess on Wall Street By William D Cohan (Cohan won the award two years ago for his first book, The Last Tycoons.
Categories: news-opinion, publishing-industry
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Blog / News & Opinion
Penguin Launches New Online Promotion Tools
By 800-CEO-READ
Last week, Penguin launched a set of micro-sites for their newly published books. Called From the Publisher's Office, the initiative uses text excerpts, audio interviews and video clips to promote upcoming titles. Our friends at Portfolio are specifically involved with one of the microsites called Penguin Business Thought Leaders.
Categories: news-opinion, publishing-industry
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Blog / News & Opinion
Headed To BookExpo America 2009
By 800-CEO-READ
Aaron and I are headed to New York City tomorrow to attend Book Expo America, the yearly event for book publishing in North America. Many are holding their breath wondering what it will be like this year. Exhibitor space is down 25% and attendees registered is down almost 30%.
Categories: news-opinion, publishing-industry
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Blog / News & Opinion
Extinction and Distinction
By 800-CEO-READ
Over on the Excerpts and Essays Blog, we have two posts from Scott McKain about his new book Collapse of Distinction. The first is the problem and is called The Destroyers of Differentiation. His second piece is the solution and is titled Four Cornerstones of Distinction.
Categories: news-opinion, publishing-industry
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Blog / News & Opinion
Blogging From O'Reilly Tools of Change
By 800-CEO-READ
I am in NYC for the next two days at the O'Reilly Tools of Change Conference. I am going to post updates on the author blog and on my twitter account.
Categories: news-opinion, publishing-industry
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Blog / News & Opinion
2008 Best Sellers
By 800-CEO-READ
Below are our 2008 Best Sellers (links open in new windows/tabs) 1. How: Why How We Do Anything Means Everything. .
Categories: news-opinion, publishing-industry, the-company
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Blog / Jack Covert Selects
In the Books 2008 - available now!
By 800-CEO-READ
It's here! Our comprehensive look back at the year in business books, a publication we call In the Books: Most Notable Business Books 2008. Here is what you'll find inside: Introduction The Information Age Jack's Year in Review Todd's Year in Review An Insider's Perspective The 100 Best Business Books of All Time Introduction A Chronology of Business Books 100 Best Connections 100 Books.
Categories: jack-covert-selects, publishing-industry, the-company
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Blog / News & Opinion
On the future of books
By 800-CEO-READ
Hugh McGuire at The Huffington Post has written a fascinating essay on the state of book publishing and his hopes for its future. He asks, "What would happen if, tomorrow, every publisher, and every book store, went out of business? What would you do?
Categories: news-opinion, publishing-industry, the-company