Jack Covert Selects
Jack Covert is the founder and former president of 800-CEO-READ. His Jack Covert Selects column grew out of a “new releases” column he ran in the local paper’s business pages, and blossomed into a monthly review series that ran in business journals and newspapers across the country. As the company grew, other members of the management and marketing team began writing reviews for the series, but Jack continued to contribute his own voice until his retirement in 2014. We kept the series—now weekly—alive under his name for another year, and transformed it into our current Editor’s Choice series at the beginning of 2016.
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Blog / Jack Covert Selects
Jack Covert Selects - Borrowed Brilliance
By 800-CEO-READ
Borrowing Brilliance: The Six Steps to Business Innovation by Building on the Ideas of Others by David Kord Murray, Gotham Books, $26. 00 Hardcover, 304 Pages, September 2009, ISBN 9781592404780 You may have heard the cynical expression “There are no new ideas. ” Well, David Kord Murray wouldn’t necessarily disagree with that sentiment, but he would argue that it isn’t such a bad thing either.
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Jack Covert Selects - The Leap
By 800-CEO-READ
The Leap: How 3 Simple Changes Can Propel Your Career from Good to Great by Rick Smith, Portfolio, 224 Pages, $24. 95 Hardcover, September 2009, ISBN 9781591842569 Rick Smith starts The Leap by telling the story of how he went from co-writing a best selling book to being unemployed within a very short period of time. Unfortunately, this is a pretty common situation these days.
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Jack Covert Selects - Total Recall
By 800-CEO-READ
Total Recall: How the E-Memory Revolution Will Change Everything by Gordon Bell and Jim Gemmell, Dutton Books, 304 Pages, $26. 95, Hardcover, September 2009. ISBN 9780525951346 Imagine that you are in your doctor’s office complaining about an ache or pain and, to help her in her diagnosis, she asks you what activities you’ve engaged in lately.
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800-CEO-READ Podcast with Jeffrey Ford, co-author of The Four Conversations
By 800-CEO-READ
I recently talked with Jeffrey Ford, co-author with Laurie Ford of The Four Conversations: Daily Communication That Gets Results. The Fords believe that conversation can be broken down into four categories. In the podcast, we talk about each type of conversation and the right time to use them.
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Jack Covert Selects - The Management Myth
By 800-CEO-READ
The Management Myth: Why the "Experts" Keep Getting It Wrong by Matthew Stewart, W. W. Norton & Company, 352 Pages, $27.
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A Sneak Peak of Exploiting Chaos
By 800-CEO-READ
We told you about Jeremy Gutsche's upcoming Exploiting Chaos late last month (here) when the advance copy first came across Jack's desk. The book itself won't be available in bookstores until September, but you can see what attracted Jack to the book over at exploitingchaos. com, where they're offering a free preview.
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Jack Covert Selects - The Anatomy of Buzz Revisited
By 800-CEO-READ
The Anatomy of Buzz Revisited: Real-Life Lessons in Word-of-Mouth Marketing by Emanuel Rosen, Broadway Business, 384 pages, $15. 95, Paperback, February 2009, ISBN 9780385526326 One of the first books I recommended when I started writing Jack Covert Selects reviews in 2000 was Emanuel Rosen's The Anatomy of Buzz. Ahead of his time, Rosen wrote the first book on word of mouth marketing, using the word “buzz” to describe people talking about the products and services they love.
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Jack Covert Selects - The Score Takes Care of Itself
By 800-CEO-READ
The Score Takes Care of Itself: My Philosophy of Leadership by Bill Walsh with Steve Jamison and Craig Walsh, Portfolio, 288 pages, $25. 95, Hardcover, August 2009, ISBN 9781591842668 After the San Francisco 49ers went 2-14 in 1978, the owner went down the road to Stanford and hired Bill Walsh as GM and coach. During his tenure with San Francisco, the team went from the worst to first faster than any team in history.
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Jack Covert Selects - The Four Conversations
By 800-CEO-READ
The Four Conversations: Daily Communication That Gets Results by Jeffrey Ford and Laurie Ford, Berrett-Koehler, 238 Pages, $19. 95, Paperback, August 2009, ISBN 9781576759202 Communication is the foundation of relationships, whether personal or professional, and rarely are we trained in how to improve those skills. Instead, experience tends to be our guide.
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Social Media University Reading List
By 800-CEO-READ
I had the opportunity to speak at Social Media University - Milwaukee a few weeks ago. Some of the follow-up email has been asking for the recommended reading list I gave out during my Blogging For Success session. Here the list and some reasons these are worth your time: Here Comes Everybody by Clay Shirky - This is the big idea book; it's the one that examines social media from a sociological viewpoint with outstanding examples the reduced friction the Internet provides.
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