ChangeThis
The original idea behind ChangeThis came from Seth Godin, and was built in the summer of 2004 by Amit Gupta, Catherine Hickey, Noah Weiss, Phoebe Espiritu, and Michelle Sriwongtong. In the summer of 2005, ChangeThis was turned over to 800-CEO-READ. In addition to selling and writing about books, they kept ChangeThis up and running as a standalone website for 14 years. In 2019, 800-CEO-READ became Porchlight, and we pulled ChangeThis together with the rest of our editorial content under the website you see now. We remain committed to the high-design quality and independent spirit of the original team that brought ChangeThis into the world.
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Blog / ChangeThis
Citizen Innovator
By Eric Von Hippel
Who knows the most about a product? The creator or the user? Take, for example, surfboards. There is a whole population of surfers whose everyday focus is to maximize their experience in taking a wave. The best experience is found using the best board. Thus, the experts are the users. Von Hippel shows us that across many industries, information technology especially, users are the best minds to influence change and advancement. User innovation benefits all and in his manifesto, Von Hippel shows us why. This manifesto has been adapted from the first chapter of Democratizing Innovation.
Categories: changethis
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Blog / ChangeThis
Vanished: Where has the Service Gone?
By Michael Chaffin
Groceries ordered online and delivered to your home? Sure. Plan an entire trip to the other side of the world with just a few clicks of your mouse? Certainly. Assisted by digital and technological advancements, we can choose to live life on the fast track. But at what cost? Michael Chaffin observes that such transactions have lost all the remarkability that used to come with great customer service. The key to reigniting passion and excellence, he says, is to hire great people and get out of their way!
Categories: changethis
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Blog / ChangeThis
The Simplicity Cycle
By Dan Ward
Most cliches find their origin in truth, and "less is more" is one that rings true whether we are discussing a new marketing piece swimming with text and graphics or an ice cream sundae swimming in, well, just never add a dollop of strawberry sauce over the chocolate, caramel and those multi-colored jimmies. Dan Ward succinctly shows us that increased complexity does not inherently equal increased goodness and instructs us on how to walk that fine line while still innovating.
Categories: changethis
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Blog / ChangeThis
The Care and Feeding of Your Network
By Bob Allard
If everyone is networking, who's working for you? Allard and Banfield will show you how to "get 100, 200, 500 people thinking about how they can help YOU with your project, your passion, your school, your business." The authors remind us that networking isn't accidental, but a skill to be honed. The more you care, the better you listen, the more likely you are to reap what you sow.
Categories: changethis
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Blog / ChangeThis
Thinking Through Problem Solving
By Valarie A. Washington
Problems lurk everywhere: under that stack of papers on your desk, in the unreturned phone call, within the carelessly worded email zipped off before its writer begins a long afternoon commute. Valarie Washington will teach you to diffuse potential problem bombs by thinking differently about problem solving.
Categories: changethis
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Blog / ChangeThis
111 Ridiculously Obvious Thoughts on Selling
By Tom Peters
This masterly list of not-always-obvious tips reminds us that every relationship is a sales relationship. Tom Peters' thoughts on selling will sharpen your innate sales sense—for the expert or novice alike.
Categories: changethis
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Blog / ChangeThis
True Team Building: More than a Recreational Retreat
By Kevin Eikenberry
Does the phrase "team building" bring to mind interminable meetings briefly punctuated by stale, free sandwiches and awkward get-to-know-you games? Use Kevin Eikenberry's high-CARB approach instead of the tired, traditional methods of team building. The CARB approach encourages teams or the organizations that support them to go beyond bonding, and encourage commitment, alignment (goal agreement), relationships, and behaviors and skills.
Categories: changethis
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Blog / ChangeThis
Community Greens: Green Infrastructure and Community Revitalization
By Kate Herrod
Scientists have proven that a lack of nature can have negative effects. Learn, with help from Kate Herrod, why a slice of green is good and vital.
Categories: changethis
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Blog / ChangeThis
Simplified Security: 25 Tips to Help Companies Implement Security
By Ravi Char
This manifesto helps companies of all sizes understand and implement the necessary level of security. The 25 tips cover everything from physical security to SPAM.
Categories: changethis
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Blog / ChangeThis
How to speak a teen's language, even if you're not one
By Josh Shipp
Speaking "teen" is not easy. It means knowing the difference between Beyonce, Britney, Ashlee and Jessica. Josh Shipp will help you become fluent in "teen". He'll teach you to entertain, inspire and empower.
Categories: changethis