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Great by Choice: Uncertainty, Chaos, and Luck—Why Some Thrive Despite Them All by Jim Collins and Morten T. Hansen, HarperBusiness, 320 Pages, $29. 99 Hardcover, October 2011, ISBN 9780062120991
Jim Collins, author of Good to Great, which has gone on to sell well over 4 million copies, and we liked it enough to pick it as one of our 100 best business books of all time, has written, with Morten Hansen, another seminal book.