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Blog / News & Opinion
By Porchlight
"The more we study, the more we discover our ignorance.
January 26, 2010
By Sally Haldorson
Joseph Jaffe, author of the popular Life After the 30-Second Spot, has a new book coming out called Flip the Funnel: How to Use Existing Customers to Gain New Ones. While this and many other books concentrate their advice on how organizations can work to keep customers and encourage word of mouth marketing through good service and unique products, it is also interesting to consider the opposite side of the equation: what kind of customer are you? Are you the kind of customer who takes the time to tell a friend about a great service experience?
From the introduction of his April 06, 2010 book called The End of Wall Street, Roger Lowenstein states: "On the evidence, Lehman was more nearly the climax, or one of a series of climaxes, in a long and painful cataclysm. By the time it failed, the critical moment was long past. Banks had suffered horrendous losses that drained their capital, and as the country was to discover, capitalism without capital is like a furnace without fuel.
January 21, 2010
By 800-CEO-READ
The best part of working at 800-CEO-READ, other than the lovely and intelligent people surrounding me, is the amount of lovely and intelligent books surrounding me. We are all ridiculously fortunate here to be able to pick up random books at random moments throughout the day and see if they speak to us. Most don't, but the ones that do.
January 20, 2010
A lot, apparently. In Lewis Maltby's new book Can They Do That? : Retaking Our Fundamental Rights in the Workplace, we hear some really crazy stories of firing and harassment of employees by companies that were completely legal.
January 18, 2010
"Artists--by definition innocent--don't steal.
January 14, 2010
Paul Ingrassia's new book Crash Course: The American Automobile Industry's Road From Glory to Disaster is a story we're all familiar with, but Ingrassia, a Pulitzer Prize winning writer who's covered the auto industry for 25 years in the Wall Street Journal, reveals a current and broad overview of the industry. Including the involvement of current President Obama, Ingrassia delves into how politics, unions, and culture collide to deal with what has happened in Detroit, and where it will go from here. A great story filled with lessons on what can go horribly wrong, and incredibly right, in business.
January 12, 2010
"If you say what you think, don't expect to hear only what you like.
January 08, 2010
In today's installment of past articles from In the Books, we have something from Robert Morris—an independent management consultant and one of the most knowledgeable business book reviewers in the country. In the essay below, he discusses the best leadership books of 2008. ◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊◊ Real-World Lessons in Leadership BY ROBERT MORRIS The authors of the best leadership books published in 2008 draw heavily upon a wealth of real-world information, both their own and others’, notably corporate executives and leaders in other fields.
January 07, 2010
Great timing on this new book by Gregg Easterbrook. His Sonic Boom: Globalization at Mach Speed, is the antithesis to the chaotic past year of economic decline. Easterbrook foretells of the economic upswing being propelled by the intense global connectivity that technology offers.
January 06, 2010
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