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Six Pixels' Book Recommendations

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October 15, 2008

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On October 9th, Mitch Joel of The Six Pixels of Separation Blog posted a list of six Books You Need To Read To Succeed In Business . The post generated quite a lot of buzz, suggesting that, contrary to popular opinion, people still read books. The list was: The Cluetrain Manifesto: The End of Business as Usual by Rick Levine Christopher Locke, Doc Searls & David Weinberger Here Comes Everybody: The Power of Organizing Without Organizations by Clay Shirky Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising by Joseph Jaffe Purple Cow: Transform Your Business by Being Remarkable by Seth Godin Re-Imagine!

On October 9th, Mitch Joel of The Six Pixels of Separation Blog posted a list of six Books You Need To Read To Succeed In Business . The post generated quite a lot of buzz, suggesting that, contrary to popular opinion, people still read books. The list was:
  • The Cluetrain Manifesto: The End of Business as Usual by Rick Levine Christopher Locke, Doc Searls & David Weinberger
  • Here Comes Everybody: The Power of Organizing Without Organizations by Clay Shirky
  • Life After the 30-Second Spot: Energize Your Brand With a Bold Mix of Alternatives to Traditional Advertising by Joseph Jaffe
  • Purple Cow: Transform Your Business by Being Remarkable by Seth Godin
  • Re-Imagine!: Business Excellence in a Disruptive Age by Tom Peters
  • Web Analytics: An Hour A Day by Avinash Kaushik
  • You can find brief descriptions of each book and join the conversation at the original post. That post was so popular that the author went back to his bookshelf looking for less appreciated books, and came up with a list of 6 Brilliant Business Books That Are Highly Underrated. That list was:
  • The Art of Possibility: Transforming Professional and Personal Life by Rosamund Stone Zander & Benjamin Zander
  • Funky Business: Talent Makes Capital Dance by Jonas Ridderstrale & Kjell Nordstrom (out of print)
  • Never Eat Alone: And Other Secrets to Success, One Relationship at a Time by Keith Ferrazzi & Tahl Raz.
  • Small Pieces Loosely Joined: A Unified Theory of the Web by David Weinberger.
  • Waiting for Your Cat to Bark?: Persuading Customers When They Ignore Marketing by Bryan Eisenberg, Jeffrey Eisenberg & Lisa T. Davis.
  • Whoever Makes the Most Mistakes Wins: The Paradox of Innovation by Richard Farson & Ralph Keyes (out of print)
  • It's good to see David Weinberger on both lists. His most recent book, Everything is Miscellaneous, was also terrific. Head here to join the conversation.

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