News & Opinion

Obsolete Forms of Entertainment

800-CEO-READ

February 19, 2007

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I was looking through my new issue of Paste Magazine. Paste covers the indie scene, writing mostly about music, but more recently expanding into movies and books. It was an ad from music label Saddle Creek that made me chuckle: SADDLE CREEK NEW MUSIC FULLY BACKWARD COMPATIBLE WITH YOUR EXISTING MUSIC COLLECTION.

I was looking through my new issue of Paste Magazine. Paste covers the indie scene, writing mostly about music, but more recently expanding into movies and books.

It was an ad from music label Saddle Creek that made me chuckle:

SADDLE CREEK NEW MUSIC

FULLY BACKWARD COMPATIBLE WITH
YOUR EXISTING MUSIC COLLECTION.
CUSTOMIZABLE TO ADAPT WHAT-
EVER SILLY NEW TECHNOLOGICAL
GADGETS COME DOWN THE PIKE.
WILL NOT BECOME OBSOLETE LIKE
OTHER FORMS OF ENTERTAINMENT,
SUCH AS READING BOOKS

Note: Jack would tell you not to waste your time with Paste. The real music junkies read Uncut or Mojo.

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